九雅堂2021-Q1工作简报

2021 Q1 YUMTOWN QUARTERLY NEWSLETTER

大宗贸易事业部

  • 实现同比销售额稳定增长 
    • We have experienced steady annual sales revenue growth in Wholesales section. 
  • 开发新加工厂客户,现有加工厂客户实现扩充合作产品
    • We have developed new partnerships with food-processing corporations, and further strengthened our cooperation with existing clients by providing more types of products.
  • 实现上海本地农贸市场渠道销售覆盖 
    • We have expanded our farmers market coverage around Shanghai.
  • 获取各冻品成交数据以进行专业的行情信息和价格预测 
    • We have improved on the forecast accuracy of market price and trend by incorporating professional meat trade data into analysis.

餐饮事业部

  • 餐饮行业基本复苏,2021 Q1季度餐饮事业部销售额同比增长161%
    • We have experienced an annual sales growth of 161% in the Restaurant and Catering Service Section in Q1 2021, partially thanks to the recovery of this industry after the strike of Covid-19.
  • 聚焦头部——全国餐饮百强企业,持续开发头部日韩连锁餐饮、中餐厅、酒店经销     商连锁火锅、团膳等餐饮企业
    • We will keep focusing on the national top players of the Restaurant and Catering Service section, such as the Top 100 largest national Restaurant and Catering corporations, Top 50 Japanese / Korean-style chained restaurants, Top 50 hotpot-style chained restaurants, major hotel dealers, and other top catering enterprises.
  • 邀请知名市场营销专家提供销售策略培训,公司销售团队营销能力全面提升
    • We have contracted with renown consulting company to update our sales strategy and train our sales team, to enhance the effectiveness of our sales endeavors.
  • 完成3场产品力提升会议,鸡脚、凤爪、鸡三节翅及牛肉主题,销售团队产品专业知识全面提升
    • We have launched three workshops of product know-how,covering knowledge of poultry and beef products. The professionalism of our sales team has been successfully enhanced.

电商事业部

  • 肉管家天猫旗舰店在平台物流、商品、服务三项动态评分4.9分以上,指标均高于行业37%以上
    • Our brand, Mr. Meat, scored 4.9 out of 5.0 on T-mall across all three dimensions: quality, service and delivery, 37-51% higher than the Industry Average Score.
  • 店铺评级五星,保持天猫无忧购认证,服务体验达到同行TOP水平
    • Our store has successfully maintained Five-Star rating on T-mall. We are granted the Zero-Worry Certificate as an indicator of our quality customer service.
  • 年货节、后年货节、过年不打烊、38女神节官方大促,店铺销售额排名天猫生鲜肉类前10
    • Our store on T-mail has been consistently ranked Top 10 in the Fresh Meat category, in a series of its official shopping festivals, such as New Year, Post-New Year, Women’s Day. etc.
  • 百亿补贴、喵鲜生/天猫国际、聚划算等活动持续参与,争取电商官方持续品牌曝光
    • We have participated in varied T-mall’s marketing events to increase our brand exposure, such as Ten-Billions Subsidy, Fresh T-mall, Tmall International, and Grupe-Coupon.
  •  携手百年辛香料品牌“可达怡 / KOTANYI”内容端资源互动,“倍客厨房”品牌联合带货,并与星厨Brian Tan合作。
    • We have partnered with KOTANYI, a reputable century-old seasoning brand, to engage in live broadcast marketing events on Taobao platform. We have also cooperated with Chef Brain Tan, a well-known gourmet critic, to run live broadcast sessions using our products. 
  • 肉管家天猫旗舰店每日直播持续引流 
    •  Our broadcasters run daily live streaming sessions to expand our customer base
  •  自主研发熟食半成品菜:秘制酱卤牛腱 、蒜香黑猪肋排、日式风味牛丼,更多肉管家私房美味正持续研发中...
    • Our R&D team has developed our own recipes of readily prepared dishes to sell on our T-mail store, such as Stewed Beef Shin Seasoned with Home Sauces, Iberian Pork Ribs with Garlic and Honey Sauces and Japanese Beef Bowl. More Mr. Meat readily prepared dishes are on the way...  
九雅堂2021-Q2工作简报
2021 Q2 YUMTOWN QUARTERLY NEWSLETTER